The following individuals are affiliated with BrassHornet.
J. Eric Ivancich
Eric is our primary instructor. He has over fifteen years of
technology education experience in both designing and teaching
While still a high school student Eric taught computer programming to
youngsters at computer summer camps and short-term courses.
As a graduate student teaching assistant at the University of
Michigan, Eric taught courses on computer programming (C, C++,
Pascal, assembly language), data structures and algorithms, and
digital hardware design for fourteen semesters. While at the
University of Michigan he also co-designed and co-taught graduate
level courses on human information processing, cognitive
functioning, and neural models.
Since 1994 Eric's focus has been on corporate education. He has
designed and taught courses on UNIX, computer
programming (Java, C++, C, Pascal, shell scripting),
client-server computing, inter-process communication,
and corporate finance.
During this time Eric's students have come from a wide
variety of corporate, non-profit, and governmental organizations,
[operating systems, information
- EDS (Electronic Data Systems)
[business process management, information
[information archiving and retrieval]
- HostPro (a division of Micron Electronics, now merged with Interland)
[enterprise and e-commerce development and
- General Motors
- Ford Motor Company
- DaimlerChrysler (and the former Chrysler)
- Bosch [automotive, engineering]
- Yazaki North America [automotive parts supplier]
- Smiths Industries Aerospace
- First National Bank of America Lansing, Michigan
- Ross Roy Communications
(now InterOne Marketing Group, part of the BBDO Network)
- Handleman Company [music distribution]
- Ameritech [telecommunications]
- Consumers Energy [electric utility]
- ANR Pipeline [energy transport]
- Guinness / United Distillers / Schieffelin & Sommerset
(now part of Diageo)
- Seagram [spirits, entertainment]
- Domino's Pizza
- Meijer [retail sales]
- U.S. Internal Revenue Service
- U.S. Army Tank Command
- U.S. Army Corps of Engineers
- Michigan Department of Transportation
- University of Michigan Medical Center
- Blue Cross / Blue Shield of Michigan
- American Automobile Association (AAA Michigan)
Eric is in the process of completing his PhD at the
University of Michigan. His dissertation is in the field of neural
modeling, specifically on the issue of knowledge integration --
how new information alters existing knowledge structures. He applies
this theoretical knowledge of how the brain works both in course
design and in instructing.
Here are some of Eric's peer-reviewed journal
Ivancich, J.E., Schwartz, D.A., and Kaplan, S. (2000) Integrating
exemplars in category learning: Better late than never, but better
early than late, a commentary on Connectionist modelling in
psychology: A localist manifesto, by Mike Page. Behavioral and
Brain Sciences 23:4, pp. 481-2.
Ivancich, J.E., Huyck, C.R., and Kaplan, S. (1999) Cell assemblies
as building blocks of larger cognitive structures, a commentary on
Words in the brain's language, by Friedemann Pulvermüller.
Behavioral and Brain Sciences 22:2, pp. 292-3.
Schwartz, D.A., Ivancich, J.E., and Kaplan, S. (1997) Suppression,
attention, and effort: A proposed enhancement for a promising
theory, a commentary on What memory is for, by Arthur
M. Glenberg. Behavioral and Brain Sciences 20:1, pp. 36-7.